Banners, interstitials, native placements and rewarded video inside mobile applications.
In-app advertising delivers banner ads, interstitials, native in-app placements and rewarded video inside mobile applications.
Device identifiers and app activity data make targeting precise. In-app is a strong format for user acquisition, brand awareness and performance marketing, with an immersive ad experience.
Small banners and full-screen ads between screens.
Units styled like the app around them.
Users choose to watch in return for a reward.
Full-screen and rewarded formats get the whole screen.
Device and app activity data sharpen the targeting.
Strong for installs, sign-ups and purchases.
One campaign covers both.
| Name | Size | Where it runs | Best for |
|---|---|---|---|
| Banner | 320 × 50 | Top or bottom of the screen | Always-on presence |
| Large banner | 320 × 100 | Top of the screen | More room for the message |
| Medium rectangle | 300 × 250 | Inside content | Higher engagement |
| Interstitial | 320 × 480 | Between two screens | Full attention |
| Tablet banner | 728 × 90 | Tablets | Wide screens |
| Rewarded video | 9:16 · 15 to 30 seconds | Games and utilities | Completed views |
Six ways to decide who gets the ad. Combine them in one campaign.
Show ads only where your customers are.
Choose phones or tablets, and the system they run.
Reach people by what they do inside apps.
Choose the kind of app the ad appears in.
Narrow the audience with demographic data.
Use your own visitor and customer lists, or leave them out.
It serves banner ads, interstitials, rewarded video and native placements inside mobile applications. App activity data makes targeting precise, which raises engagement and conversions.
A video ad the user chooses to watch in return for something inside the app, such as extra content.
320 × 50 banners, 300 × 250 rectangles and 320 × 480 interstitials are the most common.
By country, region and city, device and system, app activity, app category, demographics and your own audiences.
Live reports show spend, delivery and results for every campaign, and in-app is reported together with the other formats.
Yes. Bad traffic is checked and stopped before you pay for it.
DSP and DSP Branding.
Yes. All ten formats are managed from the same platform and reported together.
Yes. Our creative team makes in-app creatives for your campaigns or your clients. See In-App creatives.
No. There are no QPS limits and no QPS fees.
Banners, interstitials, native units and rewarded video inside mobile apps, targeted by device, location and app activity.