Case Studies
Trusted by Leading Brands
The leading PPC advertising platform is designed to deliver high-quality traffic at scale, with and streamline CPC and CPV campaigns for maximum ROAS and performance.
- Targeting the global market
- ROI: +550%
- Tech Cost: 2.5%
- Founded in 2014
An innovative platform for rapid ad placement and tracking, offering real-time insights for effective digital marketing.
- Targeting the global market
- ROI: +260%
- Tech Cost: 5%
- Founded in 2012
A dynamic advertising marketplace that connects brands with targeted audiences through precision ad placement and advanced analytics.
- Targeting the global market
- ROI: +460%
- Tech Cost: 1%
- Founded in 2017
The first programmatic advertising platform (DSP) launched in Greece, tailored specifically for the native Greek-speaking audience.
- Targeting the Greek and Cypriot markets
- ROI: +135%
- Tech Cost: 5%
- Founded in 2015
A cutting-edge DSP focused on delivering high-quality traffic and actionable data for more intelligent and resultful campaigns.
- Targeting the global market
- ROI: +60%
- Tech Cost: 5%
- Founded in 2022
Powering Successful Ad Businesses Worldwide
5 Steps to Running a Successful Ad Network
Starting your own Programmatic Ad Network has never been easier. Whether you want to rent, lease, or buy,
AdTech Europe provides everything you need to launch and scale your ad tech business.
Ad Network Mastery Plan
Every business has different needs. Select the model that fits your goals:
- Rent – Start instantly with low upfront costs
- Lease – Get full control with a longer commitment
- Buy – Own the DSP entirely for long-term value
Not sure which one is best? We can help you decide based on your budget and business objectives.
Once you’ve acquired your DSP, it’s time to configure it:
- Define your traffic sources – Integrate with supply partners
- Customize your branding – White-label your DSP easily
- Select targeting and bidding options – Optimize for CTR and CPA
You don’t need to be a developer—our platform is plug-and-play and designed for easy setup!
To generate revenue, you need a strong network of advertisers and publishers:
- Self-serve or managed? – Decide your business model
- White Label DSP subscriptions – Monetize DSPs as a SaaS service
- Prepaid advertisers – Get upfront payments from ad buyers
We provide custom integrations and tools to help you adjust to your business needs.
Once your DSP is running, it’s time to increase profitability:
- Use smart bidding strategies to improve campaign performance
- Expand your inventory with new ad formats (Video, DOOH)
- Integrate fraud protection to maintain ad quality and credibility
The more you optimize, the more valuable your DSP becomes to advertisers and potential buyers.
Your DSP can generate consistent revenue, making it an attractive asset:
- Sell your DSP for up to 10x – 100x EBITDA
- Expand with automation and AI-driven optimizations
- Turn it into a full-scale ad network or SaaS business
You control your exit strategy—scale long-term or sell when the time is right!
Frequently Asked Questions
AdTech Europe supports a wide range of programmatic ad formats, including Display, Video, Native, Push Notifications, Pop-Under, DOOH (Digital Out-of-Home), In-App, Audio, HTML, and Programmatic TV advertising.
Programmatic display advertising uses real-time bidding (RTB) to serve banner, interstitial, and responsive display ads on websites, apps, and other digital platforms. Advertisers bid on impressions in real-time, ensuring precise audience targeting and maximum campaign performance.
AdTech Europe offers in-stream (pre-roll, mid-roll, post-roll) and out-stream video ads, optimized using AI to ensure placement on high-engagement platforms. Video advertising increases brand recall, audience retention, and conversion rates by delivering immersive storytelling experiences.
Native advertising seamlessly integrates branded content into publisher websites, in-feed articles, and recommendation widgets. This format appears as part of the user experience, making ads less intrusive while driving higher click-through rates (CTR) and engagement.
Push notifications are real-time messages sent directly to users’ desktops or mobile devices, ensuring high visibility. AdTech Europe leverages first-party data, behavioral analytics, and AI-driven automation to deliver personalized and engaging push notification ads.
Pop-under ads load behind the main browser window, appearing when a user closes or switches tabs. This ensures non-intrusive exposure and high engagement rates, making them effective for branding, lead generation, and conversion-driven campaigns.
DOOH advertising delivers programmatic ads on digital billboards, transit screens, airport displays, and retail signage. Unlike traditional out-of-home ads, DOOH uses real-time audience data, geotargeting, and weather-based triggers to optimize ad delivery dynamically.
In-app advertising enables brands to serve banner ads, interstitials, rewarded video ads, and native placements within mobile applications. This format leverages app activity data and machine learning for precise targeting, maximizing user engagement and conversions.
Audio advertising allows brands to reach engaged listeners via digital radio, podcasts, and music streaming platforms. With dynamic ad insertion (DAI), advertisers can serve personalized audio ads based on listening habits and contextual data, ensuring high engagement.
HTML5 ads are interactive, animated, and dynamic, providing a highly engaging ad experience across devices and formats. These ads support real-time customization, allowing advertisers to deliver personalized, visually compelling messages that drive higher user interaction.
Programmatic TV advertising enables real-time bidding for Connected TV (CTV), Over-the-Top (OTT), and addressable TV ads. Advertisers can target specific audience segments based on viewing habits, household data, and cross-device tracking, ensuring precision-targeted ad placements.
AdTech Europe utilizes AI-driven targeting, real-time bidding, behavioral analysis, and cross-device tracking to ensure that each ad format delivers the highest engagement and ROI. Our platform continuously optimizes campaigns to match audience preferences and improve overall performance.